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MARA Just Locked Up 2 GW for AI and Bitcoin Mining

7 min read
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Greyscale MARA Texas data center campus, power switchyard and Bitcoin mining servers on orange, blue and off-white editorial news panels.

TL;DR

  • MARA agreed to acquire a more than 1,200-acre powered-land site in Matagorda County, Texas, from HIF USA.
  • The site is expected to provide up to 1 GW of grid capacity by October 2027 and up to 2 GW by April 2028.
  • A July 9 SEC filing said milestone payments tied to the transaction could total 600M dollars if all development milestones are achieved.
  • The project could lift MARA's potential power capacity to about 4.8 GW, including the expected Long Ridge Energy & Power acquisition.

NEW YORK, July 10, 2026

MARA Holdings agreed to acquire a more than 1,200-acre powered-land site in Texas that could add up to 2 GW of capacity for AI data centers and bitcoin mining, sending one of the largest publicly traded miners deeper into the race for scarce power as bitcoin traded near $63,100.

The deal gives MARA control of a Matagorda County site about 90 miles southwest of Houston. It is not a completed data center yet. The company still needs regulatory approvals, phased construction and a customer lease before the full economic value is clear.

Market data showed the announcement landing in a fragile but rebounding tape. CoinMarketCap showed bitcoin near $63,107 on July 10, up about 1.5% over 24 hours, with a market value near $1.26 trillion and 24-hour volume near $26.36 billion. Cointelegraph, carried by TradingView, reported that MARA shares rose about 15% in early Thursday trading after the Texas announcement.

Bitcoin

BTC
June 10 to July 10, 2026
$63,021
+2.6%
Jun 10 - Jul 10 | High $66,290 Low $58,559

MARA said the site is expected to provide up to 1 GW of grid capacity by October 2027 and up to 2 GW by April 2028. Chief Executive Fred Thiel said sites with “reliable, scalable power” will become more valuable as demand for digital infrastructure grows.

The announcement follows MARA’s February partnership with Starwood Digital Ventures and its April agreement to acquire Long Ridge Energy & Power. Daily Crypto Briefs covered the broader bitcoin miner AI funding gap last month, when VanEck said the sector’s problem was shifting from signing deals to funding and delivering them.

The practical read is that MARA is trying to own more of the constraint: power. That can support AI tenants, high-performance computing customers and flexible bitcoin mining, but it also exposes shareholders to permitting, construction, tenant and financing risk.

What remains unknown is whether MARA has a signed tenant for the Texas campus, how much capital the buildout will require, and whether all milestones tied to the HIF transaction will be achieved.

MARA Texas Site Targets 2 GW

The Texas site is a power-first asset. MARA said the land package covers more than 1,200 acres and sits in Matagorda County, close enough to Houston to matter for power, logistics and industrial development.

The site is expected to reach 1 GW of grid capacity by October 2027, then 2 GW by April 2028. For context, 2 GW is a very large electricity load for any data-center project, and it is the type of scale AI infrastructure developers are trying to secure before tenants, chips and cooling systems are fully lined up.

MARA plans to develop the site through its previously announced Starwood Digital Ventures partnership. In February, MARA and Starwood said the platform would convert and expand power-rich sites into infrastructure for enterprise, hyperscale and AI customers.

The new release said the campus is intended to support high-performance computing workloads and flexible compute operations, including bitcoin mining. That language matters because mining can monetize power before or between AI tenant deployments, while AI leases can potentially create longer-duration contracted revenue if tenants sign.

HIF USA is not leaving the project entirely. MARA said HIF will retain a minority ownership interest after a lease is executed with a high-performance computing tenant. HIF also said it had given notice to proceed for construction on the switchyard needed to connect the site to the grid.

That switchyard detail is small but important. Data centers are increasingly constrained by actual power delivery, not just land. A site without interconnection progress can be a pitch deck. A site with switchyard work under way is closer to becoming usable infrastructure, though still not guaranteed.

600M Milestones Raise Execution Bar

The July 9 Form 8-K gives the deal a harder financial frame. MARA said its Volt Texas subsidiary entered the purchase agreement with HIF USA on July 2, and that the aggregate purchase price is structured as post-closing milestone payments.

Those milestones include regulatory approvals, acquisition of the site under contract, authorization for the site to receive power and execution of a data-center lease with a third-party tenant. If all milestones are achieved, the aggregate purchase price would be $600 million.

That structure reduces the risk of a single large upfront payment, but it does not remove execution risk. It ties value transfer to progress, which means investors will now watch the specific steps that turn a land and power option into a revenue-producing campus.

MARA said full energization, including the anticipated Long Ridge deal, could lift potential power capacity to about 4.8 GW across its portfolio. In April, MARA said Long Ridge would add a 505 MW combined-cycle gas turbine asset, more than 1 GW of potential campus capacity and about $144 million of annualized adjusted EBITDA based on second-half 2025 performance.

Together, the HIF and Long Ridge deals show MARA moving further from a pure hash-rate story. The company is trying to combine owned power, flexible bitcoin mining and third-party compute demand into a broader digital infrastructure platform.

That is the same strategic pressure behind TeraWulf’s recent $19 billion Anthropic lease, but MARA’s Texas announcement is earlier in the chain. TeraWulf disclosed a named AI customer. MARA disclosed a power site with tenant interest, but not a signed tenant.

Bitcoin Miners Chase AI Power

Power access has become the scarce asset in the miner-to-AI trade. AI companies need large, reliable and fast-to-deliver capacity, while miners already know how to operate high-load sites and curtail or redirect workloads when market conditions change.

That flexibility is one reason bitcoin mining remains part of the story. If bitcoin mining economics are attractive, MARA can run flexible compute. If an AI tenant signs a stronger lease, the same power footprint can move toward higher-value data-center use.

The risk is that AI data centers are not just larger bitcoin mines. They require different uptime commitments, network connectivity, cooling density, customer service standards and financing structures. Owning a power site is an advantage, but it is not the same as delivering an investment-grade data center.

Bitcoin’s own volatility keeps the transition more complicated. The network’s economics still affect miner cash flow, treasury value and investor appetite. Daily Crypto Briefs covered the January hashrate shock from winter storms because physical power conditions can still hit mining economics quickly.

Sentiment remains cautious even as MARA and other infrastructure-linked miners rally. Alternative.me showed the Crypto Fear and Greed Index at 23, classified as Extreme Fear, on July 10.

Fear & Greed Index

July 10, 2026
23 Extreme Fear

The next tests are concrete: regulatory approvals, switchyard progress, a named tenant, financing terms and updated capacity guidance after the Long Ridge closing. Until then, MARA has strengthened its power pipeline, but the market still has to see whether 2 GW of Texas potential becomes contracted AI revenue or mainly another expensive bitcoin-mining optionality play.

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Fact-checked by: Daily Crypto Briefs Fact-Check Desk

Frequently Asked Questions

What did MARA announce in Texas?

MARA agreed to acquire a more than 1,200-acre powered-land site in Matagorda County, Texas, from HIF USA for a planned AI, high-performance computing and bitcoin mining campus.

How much power capacity could the MARA Texas site add?

MARA said the site is expected to provide up to 1 GW of grid capacity by October 2027 and up to 2 GW by April 2028.

How much could MARA pay for the HIF Texas transaction?

MARA's SEC filing said the aggregate purchase price is structured as milestone payments and would be 600M dollars if all milestones are achieved.

Does MARA already have an AI tenant for the Texas site?

MARA said the site has received interest from potential high-performance computing tenants, but it did not disclose a signed tenant lease for the site.

Why does this matter for bitcoin miners?

The deal shows large miners competing for scarce power sites that can support AI data centers, while still using bitcoin mining as flexible compute during development and market cycles.